Kay Hsu

Kay Hsu is Global Head of Creative Lab at Spotify. Prior to joining Spotify, Kay was Global Vice President of Digital Creative for Clinique, leading the creative direction and strategy for all owned and third party brand experiences. Prior to Clinique, Kay was at Meta for 8+ years, starting first as Global Director for Instagram's Creative Shop, helping to build world-class storytelling for brands on Instagram and playing a key role in building their ads business from the ground up. Subsequently, Kay led creative for Partnerships Marketing at Meta, where she focused on developing compelling storytelling for audiences like creators, developers and gamers. Kay's background started in agencies and she comes with a true love for all things related to internet culture.