Tim Jones

A visionary strategist, Tim partners with global leaders to create brands that redefine categories. His work with Adidas, Meta, Diageo, Sky and Frasers Group exemplifies how brand-driven strategies transform businesses into admired ecosystems of innovation.

Tim is a partner and strategist at creative transformation consultancy Venturethree. He believes that brand vision is the single most powerful force in business, and has spent his career harnessing its power to define and influence some of the most interesting and influential businesses in the world. Tim’s unique ability to understand organisational culture and capabilities, category and consumer context, and experience design and marketing communication, earns him the trust to create change from within - convincing boardrooms, founders and discipline specialists to adopt transformational behaviours and make bold creative leaps.

So obsessed with the art and science and hustle of brand as business, Tim is also a co-founder of the world's first agile drinks label, and a mental health app on a mission to Burnout-proof the world. He is an early-stage investor and advisor in booze, bikes and publishing.

Such influence requires being a jack of all trades and a master of the sum. Tim has augmented his 17 years of client and agency experience with a broad range of training that includes Mini MBAs in brand management and marketing, Diplomas in Behavioural Economics, Graphic Design and Shopper Marketing, and courses in everything from service design to stand-up comedy.