Louise Blain
Creative Lead
Blumhouse Games
Louise Blain is the Creative Lead at Blumhouse Games, where she works closely with development partners to bring their creative vision to life, with a focus on narrative and world building. Blain brings her 13+ years of experience in the games industry to Blumhouse Games to seek out and vet potential partners and game ideas.
Prior to joining Blumhouse Games, Blain spent over 12 years in journalism covering the latest games, horror entertainment, and technology news. Working across magazines, online, broadcast TV, radio, YouTube, books, and podcasts, Blain’s work includes the BBC, ITV News, The Guardian, GamesRadar+, LEGO, T3, and Netflix UK. She is a regular contributor on The Evolution of Horror podcast and her multiple hosting appearances include the BAFTA Game Awards and her own BBC Radio 3 program, Sound of Gaming. As a leading expert on games of all genres, notably horror, her work has influenced multiple generations of gamers. She is fiercely passionate about the continued growth and creative diversification of the horror genre across all media.