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Why empathy is the single source of great design

Date & Time

June 4, 2025, 11:00 - 11:25 AM

About

Category: Culture & Creativity

Track: Design

Format: Presentation

Primary Access

Platinum PassConference Pass3 Day Conference Pass1 Day Festival Pass

Secondary Access

Screen PassMusic Pass

Badge Access

Badge Holders

Description

At the heart of great design strategy is the belief that empathy drives great design. This session delves into 100 years of impactful innovation at Philips, showcasing how a customer-centric approach has shaped meaningful technologies that improve millions of lives. Discover the principles of human-centered design, where understanding people’s needs - and anticipating what they haven’t yet asked for - fuels innovation.