How do you turn a humorous podcast into a multimedia phenomenon? Ross Adams (Acast) will be joined by William Hanson and Jordan North of "Help I Sexted My Boss" to share how they did just that. They’ll break down the creative spark, audience connection, and smart brand partnerships that have fuelled their success. For creators, learn how they navigated the audio-visual leap and created sell-out tours and hear the secrets to attracting advertisers in the evolving podcast world. And for advertisers, discover the potential to create brand partnerships that really break through in podcasting today.