The Media Empire Playbook: Scaling your Content, Team & IP

Creators are rapidly evolving into mini studios, business owners, and even media empires. In this session, creator and media empire leader Simon Squibb, creatorpreneur Maddie Borge, and the strategic force behind BrandonB, Josh Saffer, will reveal their secrets to making this transition successfully. You will learn how to build optimized workflows – from content pipelines to team structures – and how to forge a powerful brand identity that connects with audiences across all platforms. The session also covers how to use music strategically, navigate copyright, and protect and scale IP into valuable, long-term assets.