Sync 101: How to Get Your Music into Stuff

Sync isn't new. Nick Drake soundtracked a VW advert in the late 90s. John Lewis reinvented the Christmas advert by pairing high-budget emotional storytelling with slowed-down musical covers since 2009 and and Linkin Park will always be synonymous with the Bayhem of the late 2000s. But it's arguably never been more lucrative for artists, whether starting out or long-established. 

Since Sophie Ellis Bextor’s meteoric run up the charts in 2024 via Saltburn, the process and potential of sync has reached a new generation of artists hoping to make it big in the industry anyway they can. 

Want to know how to get your music synced? This is the session for you.