PRITT

South London's Pritt continues to make her mark being Eelam Tamil, which has influenced her style immensely, allowing herself to be as expressive as possible to take a pivotal stance in her art. Denmark born artist uses her femininity to empower stereotypes of women and take an ‘Eastern meets Western’ stand on her music; an un-orthodox approach on honest relatable lyrics couples with Carnatic melisma. 

Over the past couple years, Pritt has worked with the likes of BBC 1Xtra presenter Sian Anderson & Mayor of London on NEXXT STEP: Women in Music on a project called BEHIND EVERY GREAT CITY She has also worked with grime rapper Chip and his label, Cash Motto in the past, after winning his artist search in 2019, been on the front cover of Projext Liquid magazine & as of January 2021, Pritt was announced as one of 8 Future Sounds artists for BBC Asian Network & is the first Tamil woman to ever do so. Pritt now has her own radio show on BBC Asian Network where she curates playlists to put Tamil & South Indian artists on the map. 

Being the trailblazer she is, Pritt has toured around Canada, USA, Australia, Switzerland, and of course her home city London. Pritt has featured on music and fashion publications such as GQ India, GUAP, Pop SUGAR, Clash Magazine, Trench Magazine and EAR MILK & worked with brands the likes of Nike, Adidas, Apple, Mix Cloud, Pirate studios, PUMA, Levi’s, Kurt Geiger, and many more! She has also performed at The Great Escape and Reading & Leeds Festival in 2023! 

Pritt’s 1st Tamil cover ‘Unakkul Naane’ has hit over 70 million streams, putting her on the map internationally. She dropped her single ‘Kaalam’ in May 2023 which is sitting on half a million streams and counting.  With so much hype around her, Pritt is currently working on a body of work to be released in 2025 to showcase her talent in different styles, this will definitely be worth the wait. 

In January 2024, Pritt was featured on Hello! Magazine’s “Rising Stars of 2024” which was sold all over the UK in major supermarkets and newsstands. She was made one of Amazon Music’s ‘Breakthrough Artists’ in March - Pritt is a force to be reckoned with.

2025 Is all about enjoying the process of creating a body of work that encompasses everything Pritt.