Mascara and Match Day

For three decades I’ve led global beauty brands and sat in football stands, and I’ve lost count of how many times I’ve been told I don’t look the part,whether as a C-suite marketer or as a true fan.

Explore how grit and grace qualities forged in the terraces and in boardrooms can upend outdated notions of who belongs where.

Why 15% of Premier League TV viewers are women, and how brands and individuals can challenge stereotypes, welcome new audiences, because whether it’s match day or market day, the real game is about showing up, authentically, relentlessly, and unapologetically.