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Innovating Legacy

Location

Truman Brewery (SXSW London Stage)

Date & Time

June 4, 2025, 3:05 - 3:30 PM

About

Category: Culture & CreativityBusiness & Leadership

Track: Marketing & AdvertisingSXSW London Stage

Format: Fireside chat

Primary Access

Platinum PassConference Pass3 Day Conference Pass1 Day Festival Pass

Secondary Access

Screen PassMusic Pass

Badge Access

Badge Holders

Description

What does it take to keep an iconic brand relevant in a fast-changing digital landscape? In this fireside chat, Jessica Sibley, CEO of TIME, shares how she’s driving innovation while honoring the legacy of one of the world’s most recognized media brands. From new platforms and audience strategies to partnerships and purpose-driven storytelling, this conversation explores what it means to lead with both tradition and transformation in mind.

Speaker

JS

Jessica Sibley

CEO

TIME

Moderator

MM

Maisie McCabe

UK editor

Campaign

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