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How to Activate in Women's Sport

Date & Time

June 2, 2025, 3:45 - 4:30 PM

About

Category: Culture & Creativity

Track: Sport

Format: Panel

Primary Access

Platinum PassConference Pass3 Day Conference Pass1 Day Festival Pass

Secondary Access

Screen PassMusic Pass

Badge Access

Badge Holders

Description

The Lionesses’ Euros 2022 win sparked £81m in economic activity, with women’s sports continuing to reshape the industry. Yet challenges remain. Join leaders from rugby, football, and brand strategy as they explore the commercial rise of female athletes, the fight for equality, and how brands are driving change in women’s sport.