Matt Campion is co-founder of Spirit Studios, the award-winning, Channel 4-backed multi-platform production and digital distribution company. Spirit is one of the UK’s leading digital-first studios, creating original content across TV, digital, podcasts and branded entertainment. He has led projects for major UK broadcasters including the BBC, ITV, Channel 4 and Channel 5, alongside global brands, platforms and talent.
Spirit also focuses on how emerging technologies, including AI, can enhance creativity, streamline production and support new storytelling formats - through a human-led creative approach. The company is also actively developing content in the fast-growing vertical storytelling space, including mobile-first micro-dramas.