Chris Lloyd

Chris Lloyd is an artist who sketches concerts from his spot in the crowd. Over the past few years, his art videos have had millions of views online, and everyone from Elton John to Dua Lipa has his art in their homes.

Why you are excited about SXSW London 2025

SXSW is one of those special festivals where you know you’re going to leave with a new favourite band. The Austin edition is legendary - everyone brings their A-game. I can’t wait to see who’s been picked to play in London, and I’m excited to see different venues around the city have their moment, too. It’s going to bring out the best of London.