Creator Led Businesses

Creators have some of the most committed fanbases going. The pull and word from them can lead to thriving business that we have seen pop up throughout the last few years. But what is the best angle? How do you maintain that authenticity and make things feel like a smash and grab?

Join Candy Kittens Co-founders, Ed Sweet-Williams and podcaster and MIC star, Jamie Laing as they discuss what creator led businesses bring to the consumer and how best to position creators and not just a "Youtuber"/"podcaster" but a founder.