Dan Chard
SVP Commercial
Legends ASM
With nearly 30 years in commercial brand partnerships, Dan has built a strong reputation in creating unique and customer engaging partnership across Sport, Music and Entertainment. Working with global brands such as Heineken, Coca Cola, Pepsi, PlayStation, Barclaycard as well as local and regional brands too.
Having worked for global rights holders such as AEG, Inter Milan and his own sports marketing agency, he now leads the Commercial Partnerships team (Music/ Entertainment) for Legends ASM across Europe.