Was DEI a dud to begin with?

Truman Brewery (Stage 2)

June 2, 2025, 3:40 - 4:10 PM

Was DEI a dud to begin with?

Despite businesses spending billions on DEI every year, true change remains elusive. Why? In this session, hear how shifting the focus to men and demonstrating the financial benefits of diversity led to groundbreaking success and how rejecting conventional wisdom and embracing diversity helps businesses thrive in saturated markets.

Accessibility

Live Captions

Primary Access

Platinum Pass
Conference Pass
3 Day Conference Pass
1 Day Festival Pass

Secondary Access

Screen Pass
Music Pass
Was DEI a dud to begin with? | SXSW London 2025 Sessions